Search Engine Optimization

Digital Marketing company in Pune – Sky Integrated Systems

Search Engine Optimization

Is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. Top SEO company offers reliable & proven SEO, PPC & online marketing services.

A large vary of agencies are presently selecting search engine optimisation – SEO services as businesses area unit slowly however steadily moving to online marketing and so the standard idiom ‘out of sight, out of mind’ holds true even these days. Search Engine Optimization helps you to attach with the proper audience at the proper time by organically leverage your website’s visibility to the those who are looking for your product or service via search engines. SEO could be a very important element of a broader umbrella of services offered under search engine marketing (SEM).

Search Engine optimization whether or not you’re targeting your services in India or world, as a general rule of thumb, the websites that appear at the highest of search results can gain higher traffic to their pages, which might later be changed into potential business opportunities.

Take Your Business to the next level

Easy Seo can increase the search engine rank and site traffic of any company. The expertise offered by its technical and copywriting staff enables EasySeo to successfully meet the needs of companies with complex websites in competitive industries.

Web marketing is the fastest growing set of marketing channels in the business world. Over 80% of businesses plan to increase their Web marketing output over the next 5 years, and Web marketing is also projected to surpass television advertising in terms of marketing dollars spent. Even with all that said digital marketing is still relatively new and can be tricky to navigate. Fear not, here are 5 digital marketing tips that will take your business to the next level.

                            1. Strong Calls to Action and Catchy Images.                      2. Quality, AND Quantity

                            3. Reviews, Reviews, Reviews                                                 4. Start Marketing as Early as Possible

                                 5. Do Your Testing, Know Your Audience and Post The Right Content

Analyze a web site

We first analyze a web site, followed by a step-by-step plan to have the website communicate keywords more effectively to search engines. Our ultimate goal is to get our clients more visitors and higher conversion of sales and leads.

Before you will proceed with an accurate analysis of your site you will need to make sure that you just have put in some kind of web analytics program on your site. this is often one thing you should have done once within the web site Launch phase; however if for a few reasons this was skipped then make certain to install your most popular analytics program on your web site before continuing on

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Marketing Plan Analysis

Your analysis isn’t done simply yet. currently, that digital marketing agencies ( simply have analyzed your web site and its stats, it’s necessary to research your internet marketing plan also. Lucky for you although, this step is much a lot of direct than consistently choosing through web site traffic data. Without having to appear directly at every single element of your digital advertising, the most necessary factor you need to understand at all times throughout your marketing efforts is this

“What is my Return on Investment (ROI) from my marketing plan?

To calculate your ROI, use this simple formula:

ROI = (Revenue from Marketing Campaign – Cost of Marketing Campaign)

Cost of Marketing Campaign

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On-Page & Off-Page Optimization

The goal of on page and off page optimization is to generate a theme consistent with your targeted keywords. The search engine is a robot, not a human … and therefore, you must follow our proven process to educate the robot so that it brings your website up when your potential customers are searching for specific business related keywords.

On-Page SEO refers to however well your website’s content is presented to search engines. On page, improvement involves guaranteeing whether or not a specific webpage is structured in a manner in order that it gets found by the search engines for given keywords and key phrases. It not only helps in obtaining good search engine ranking however also will increase the overall readability of the site. the simplest part is that not a lot of has modified about the on-page optimisation approach. It will still be improved in real time by tweaking incorrect components on a webpage

Off-Page SEO refers to your website’s overall “authority” on the web determined by what alternative websites say regarding your web site. The off-page optimisation could be a long method and takes the time to enhance. Simply put, off the page is all regarding your on-line reputation. Off page optimisation includes effort backlinks to your page from the authority sites in your niche. Backlinks area unit the currency of any off-page strategy.


Before beginning a search engine optimization (SEO) project, it is important to understand the process involved in an effective SEO campaign. EasySeo caters to clients who require an intensive, full-service approach to search engine marketing.


Keyword density tells you how often a search term appears in a text in relation to the total number of words it contains


Onpage optimization refers to all measures that can be taken directly within the website in order to improve its position


In the field of SEO, link building describes actions aimed at increasing the number and quality of inbound links to a webpage


Our SEO review consists of several factors like a content, linking structure, social media efforts, and its trust on the internet

Growth in
keyword ranking

Increase in
Organic traffic

Increase in
Top 10 ranking

Increase in
Visit duration

Why SEO is Beneficial to Your Business?

Ranking Importance

This year resesrch shows that approximately 85% of all Web sites are found via search engines

Major Search Engines

96% of Internet users begin their Web search through a major search engine (Google, Bing, Yahoo, AOL)

Effective strategy

SEO allows you the ability to choose keyword phrases for searches performed by potential customers

342 billion Search Results

In January 2016, more than 17.5 billion searches were performed with 342 billion search results

Bring Visitors

Solid SEO and search friendly Web design will help bring visitors to your Website

Consumer Perception

Consumer perception is that the higher a Web sites is ranked in a search engine

SEO Experts

As experts in the search engine optimization and marketing industries, the management and employees of EasySeo have a proven track record for crafting effective Internet marketing strategies with measurable, long-term results.

Lets Get Started
your project

We focus strongly on function and usability and train you to manage your website as a business asset. We go to great lengths to assure your content is delivered in such a way that visitors can easily and intuitively find the information they seek, resulting in a pleasant and productive user experience.


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